BMW CANADA SIGNS AGREEMENT WITH SIRIUS CANADA

CNW

SIRIUS Canada and BMW Canada today announced a long term exclusive agreement that will make SIRIUS Satellite Radio receivers a factory and dealer option for BMW vehicles sold in Canada. Starting in fall 2006, SIRIUS Satellite Radio will be available in select Canadian BMW models bundled with a subscription to SIRIUS Canada's premium 110 channel satellite radio service. By 2007, all BMW models will be SIRIUS Satellite-ready.

"We are thrilled to start BMW Canada's program for SIRIUS and excited about establishing a long term exclusive partnership," said Mark Redmond, President and CEO, SIRIUS Canada Inc. "We look forward to working closely with BMW Canada to provide their customers with the best programming content available and the best in-vehicle entertainment experience anywhere."

"We are pleased that our longstanding relationship with SIRIUS Canada has culminated in this exclusive agreement and look forward to the launch of SIRIUS-equipped BMWs this fall," stated Lindsay Duffield, President and CEO of BMW Group Canada. "The Satellite radio market continues to grow rapidly in Canada and we expect the SIRIUS 110 channel lineup to be a much sought-after offering on future BMW models."

Premium 110 Channel Lineup

SIRIUS Canada's premium 110 channel satellite radio service features the most commercial-free music and leading news, sports and entertainment programming. SIRIUS Canada offers Canadians the most channels, the broadest Canadian offering with five exclusive French channels, and the highest quality of satellite coverage among all satellite radio providers in Canada.