U.S. STILL DOMINATES TRADE IN "CULTURE GOODS" Broadcaster The United States continued to dominate Canada's international market for culture goods, although its share of Canada's market has shifted reports Statistics Canada. The estimates deal with culture goods such as books, compact discs, films and paintings. Culture services, intangibles such as performances and broadcasts, are not included in these estimates
In 2003, the United States accounted for 93% of Canada's exports, up from 88% in 1996. However, it accounted for only 78% of our imports in 2003, down from 85% eight years earlier.
Canada exported more than $2.3 billion in culture goods to the United States in 2003, down 2.2% from 2002. This was the first decline in exports of Canadian culture goods to the United States over the last seven years.
Culture exports to the United States from all other culture sub-sectors declined, except for films and videos. The biggest declines were in architecture goods (-32%) and advertising goods (-17%).
Architecture goods include plans and drawings for architectural, engineering, industrial and topographic services. Advertising goods include trade advertising material, commercial catalogues and television commercials.
Exports in the largest sub-sector, written and published works, fell 5.2%.
Culture goods imported from south of the border reached more than $3.5 billion, a marginal 0.7% increase. As a result, the deficit in culture trade with the United States increased by bout $77.5 million to $1.2 billion in 2003 compared with 2002.
Between 1996 and 2003, only one sub-sector, film and video, reported growth in every year in imports from the United States.
China improved its ranking to the sixth top export destination of Canadian culture goods in 2003 from tenth place in 1996. China became the second biggest exporter of culture goods to Canada in 2003, displacing the United Kingdom and France. |